Account leadership, strategic development and production management of video content for P&G's personalized medicine organizaiton, MDVIP.
 
Designed to connect with the adventurous aspirations of MDVIP's community - a group who is investing in their health so they can live their lives to the fullest. 
 
 
Credits: 
- Creative Director, Corinna Falusi 
- Art Director, Maite Rodrigues de Albuquerque 
- Copywriter, Will Tran 
- Producer, Maria Garelli 
- Director, Lance Doty
- Production Company, Homestead Films 
- Client, Mark Murrison & Lynn Cobb 
 
 
MDVIP Web Films
Published:

MDVIP Web Films

A series of web films to promote MDVIP's unique private primary care model focused on promoting health rather than treating illness.

Published:

Creative Fields